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Department of Business Administration Management and Economics of Digital Transformation

Management & Economics of Digital Transformation

The Professorship in Management and Economics of Digital Transformation - held by Prof. Dr. Luis Aguiar -  conducts empirical research on the economics and management of digitization. We employ econometric methods to study a broad range of issues related to the economics of media markets and digital platforms, with the objective of improving both managerial as well as policy decision-making. Reflecting our research interests, we teach courses and seminars related to the management and economics of digital platforms at the graduate level.

 

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Source: behance.net/lulikibudi

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Prof. Dr. Luis Aguiar

University of Zurich
Department of Business Administration
Plattenstrasse 14
CH - 8032 Zürich

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luis.aguiar@business.uzh.ch