Program Content

Studying business administration gives you an opportunity to delve into the corporate world. How do you run a company and set a business strategy? How do you manage finances and carry out accounting? How do you motivate employees and create successful ways of promoting a company and its products?

The study program in business administration will familiarize you with the core operations that take place within companies and will teach you how they interact with the market and regulatory practices.

You will have a great deal of personal freedom in designing your course of study, allowing you to focus on individual areas of concentration even at the bachelor’s level. What’s more, the University of Zurich’s excellent international connections will enable you to participate in a variety of exchange programs.